Assistant Director/Senior Assistant Director for Academic Recruitment and Outreach

Job Description Summary

Miami University is seeking an enthusiastic and collaborative Assistant or Sr. Assistant Director of Academic Recruitment and Outreach to join our dynamic Admission team. Reporting to the Director or Associate Director of Academic Recruitment and Outreach, this role will be instrumental in supporting the recruitment and yield efforts for one or more specific academic colleges or programs within the University. The Assistant Director will serve as a key liaison between the Office of Admission and academic departments, helping to attract and enroll students who are a strong fit for Miami's diverse and rigorous academic offerings. This position requires a professional who is passionate about higher education and committed to upholding Miami's Code of Love and Honor through dedicated service and impactful engagement.

In addition to managing a small recruitment territory, the Assistant or Sr. Assistant Director of Academic Recruitment and Outreach will be primarily responsible for supporting the recruitment and yield strategies for a designated academic college(s) or specific programs within Miami University. This individual will work closely with academic faculty and staff to articulate the unique value propositions of their programs to prospective students and families.

The Assistant or Sr. Assistant Director will play a key role in developing and implementing strategic recruitment and outreach initiatives that support assigned academic divisions’ specific enrollment goals. This position, reporting to the Office of Admission and embedded in appropriate operations of the assign academic division(s), is responsible for identifying opportunities for impactful storytelling, strategic and tailored recruitment and yield efforts that shape enrollment for the division(s), and training across teams that will elevate the division’s programs, brand, and students’ needs at each stage of the admission process.

This position is approved for remote work on a hybrid basis. Remote work is not a right, but a working arrangement that can be modified or revoked by Miami University at any time, for any reason.

Job Description

Job Responsibilities

Collaboration & Leadership: Provide politically savvy and diplomatic partnership in efforts to improve student, family, and community stakeholder experiences with each division as a part of the admission process. Build and maintain strong, collaborative relationships with academic departments, student services, campus partners, and external parties to ensure enrollment success for Miami’s programs and a seamless and supportive prospective student experience. Serve as the academic division liaison to the Office of Admission and other university stakeholders involved in recruitment and enrollment efforts. Liaise with the academic division faculty and staff working with prospective students. Approach interactions with a spirit of service, humility, and gratitude. Contribute to a collaborative team environment, sharing diverse perspectives, fostering deep partnerships, and supporting the development of colleagues. May assist with the training and mentorship of student workers or admission staff within the undergraduate admission team. (20%)

Strategic Divisional Recruitment: Within Miami’s divisional recruitment framework, facilitate and contribute to the development of a data-driven recruitment and yield plan for your assigned academic division(s). Utilize enrollment data, university, and divisional priorities to inform strategies, identify trends, and contribute to improving defined enrollment metrics for assigned academic division. Facilitate and ensure delivery of tailored divisional programming that supports meeting overall university enrollment goals. (20%)

Projects & Programming: Directly contribute to the team’s efforts to develop, execute, and evaluate tailored recruitment and yield programming specific to the needs and goals of each academic partner. In collaboration with the Campus Visit Experience team and the academic division(s) assigned, organize, coordinate, and manage the execution of dynamic programming and events for prospective first-year students, both on and off campus. Coordinate and participate in on-campus and off-campus recruitment events, such as open houses, admitted student yield events, daily prospective student visits, high school visits/college fairs, Red Brick Roadshows, etc. (15%)

Knowledge of University & Brand Representation: Develop working knowledge of Miami University programs, opportunities, and policies and communicate information about the Miami brand, experience, and outcomes and its admission policies and procedures to prospective students, families, and other key influencers. Develop in-depth knowledge of programs in assigned academic division(s), serving as a first level resource for divisional information within undergraduate admission. Represent Miami and/or assigned academic division at on and off-campus student recruitment and yield events and campaigns. Present to audiences ranging from 20 to over 300 participants. (10%)

Student-Centered Support: Provide exceptional customer service and personalized guidance to prospective students and their families throughout the admission process, embodying Miami's Code of Love and Honor through extraordinary hospitality and transparency. Correspond with students and their families, including the use of email, phone calls, and zoom meetings, provide presentations, and routinely fulfill counselor-on-duty responsibilities. Build and maintain relationships with school counselors within assigned territory. (10%)

Data-Driven Evaluation & Innovation: Continuously monitor and evaluate the effectiveness of divisional recruitment strategies and practices, and the success of Miami’s enrollment pipelines based on matriculation, student success, and graduation metrics. Utilize data, demographic trends, industry best practices, and other forms of quantitative and qualitative feedback to inform decisions, identify areas for improvement, and implement adaptive innovations to new and existing visit initiatives that align with greater university strategic priorities to recruit and enroll new students. (5%)

Territory Management: Manage a small recruitment territory, which includes planning and conducting recruitment travel, maintaining counselor relations, following up with students and families, and monitoring enrollment trends, making needed adjustments to meet enrollment goals. (5%)

Application Review & Decision-Making: Conduct contextual and holistic review of undergraduate, first-year applications, recommending admission decisions in accordance with Miami University's admission policies, values, priorities, and deadlines. (5%)

Communication & Marketing: Contribute to the creation and dissemination of comprehensive and industry-leading communications for students from assigned academic divisions, ensuring clarity and accuracy. Collaborate with the academic division Director of Communication to ensure cohesive branding and messaging for prospective student engagement. (5%)

Other duties as assigned. (5%)

Minimum Qualifications:

• Assistant Director: Bachelor’s Degree (must be obtained by start date) with a minimum of two years of experience in a progressively responsible position; or Master's Degree. 

• Senior Assistant Director: Bachelor’s Degree (must be obtained by start date) with a minimum of three years of experience in progressively responsible positions; or a Master’s Degree and a minimum of one year of experience.

• Experience may be obtained while obtaining degree (and will be counted at half time).

• Must be able to work some evenings, perform overnight and some weekend travel, transport 30-40 lbs. of recruiting materials, and possess a valid driver’s license

Preferred Qualifications

• Master’s Degree

• Possession of a bachelor’s or master’s degree in a program in business.

• Strong organizational skills, with the ability to manage multiple tasks and deadlines simultaneously.

• Proficiency in Microsoft Office (Excel, PowerPoint, etc.) and experience working with CRM systems (e.g., Slate, Navigate).

• Familiarity with enrollment strategies, event planning, and student engagement best practices.

• Ability to analyze real-time data and identify trends to optimize recruitment strategies.